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SocialXReach

Instagram automation

Turn comments and DMs into customers.

Reply to comments, continue the conversation in DMs, welcome people who reach out and share the right link at the right moment — automatically.

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Availability: Requires an Instagram professional (Business or Creator) account. Automations follow Instagram’s messaging rules, including the window in which businesses can reply.

Use cases

What you can automate on Instagram.

  • Automated comment replies

    Reply publicly to comments with a keyword and follow up privately.

  • Direct message automation

    Answer common DMs, share links and guide people to the next step.

  • New follower welcome

    Greet people who start a conversation after following you.

  • Keyword-triggered conversations

    Launch a campaign with one word: GUIDE, PRICE, LINK or anything you choose.

Workflow example

Comment → DM lead magnet

A keyword comment on a reel starts a private conversation that delivers a freebie and captures an email.

Explore the visual builder

  1. Trigger

    Comment contains “guide”

    On selected reels

  2. Message

    Public reply

    “Check your DMs!”

  3. Message

    DM with guide + question

    Quick replies

  4. Condition

    Wants reminders?

    Yes / No

  5. Action

    Save email + tag

    plant-care-subscriber

Benefits and features

  • Comment and story reply triggers

    Start workflows from comments on chosen posts, or from replies to your stories.

  • Public + private replies

    Acknowledge the comment publicly and continue the conversation in a DM.

  • Quick replies and buttons

    Make the next step one tap away instead of asking people to type.

  • Run-once rules

    Avoid sending the same message to the same person twice.

Setup

Get set up in three steps.

  1. 01

    Switch to a professional account

    Instagram automation needs a Business or Creator account.

  2. 02

    Connect with official login

    Authorise SocialXReach through Instagram’s secure connection flow.

  3. 03

    Pick a template

    Start with comment-to-DM or a welcome flow and customise the messages.

Related integrations

Planned and exploratory integrations — none are live yet.

View all integrations

  • Shopify

    Planned

    Share products and look up order status.

  • Mailchimp

    Planned

    Add opted-in contacts to audiences and tags.

  • Google Sheets

    Planned

    Append captured leads to a spreadsheet.

  • HubSpot

    Planned

    Create or update contacts when a lead is captured.

FAQ

Instagram questions.

Can’t find what you’re looking for? We’re happy to help.

Contact us

It can respond to comments on the posts you choose, using the keywords you set. You decide which posts and which words trigger a reply.

Instagram provides official APIs for messaging with professional accounts. SocialXReach is designed to use those APIs and respect their rules, including messaging windows.

Yes. Every conversation appears in the unified inbox, and you can pause automation for a contact and take over at any time.

Start automating on Instagram.

Spend less time repeating yourself and more time growing your business.

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